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Podcasts

Content ops stakeholders: Risk management (podcast)

In episode 120 of The Content Strategy Experts podcast, Gretyl Kinsey and Sarah O’Keefe discuss content ops stakeholders in risk management.

“Your regulatory environment for a single product could actually be different depending on where you’re selling it. You have to do things a certain way in Europe. You have to do things a certain way in the US.”

– Sarah O’Keefe

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Content ops stakeholders: IT (podcast)

In episode 108 of The Content Strategy Experts podcast, Alan Pringle and Gretyl Kinsey kick off an occasional series about stakeholders and content operations projects. In this episode, they talk about IT groups as an important stakeholder in your content operations.

“The IT department can be such a great ally on a content ops project. IT folks are generally very good at spotting redundancies and inefficiencies. They’re going to be the ones to help whittle that redundancy down.”

– Alan Pringle

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Podcasts

Content strategy pitfalls: lacking a unified content strategy (podcast)

In episode 107 of The Content Strategy Experts podcast, Bill Swallow and Gretyl Kinsey are back for another episode in our Content strategy pitfalls series. They talk about what can have happen when you lack a unified content strategy.

“One way to get funding in place is to start the conversation among different groups. Get these groups together and start talking about what their ultimate goals are with their content strategy and their content operations. That way you can have multiple voices coming together and asking for a larger pool of money that can be shared.”

– Bill Swallow

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Podcasts

DITA and accessibility (podcast)

In episode 106 of The Content Strategy Experts podcast, Gretyl Kinsey and Bob Johnson of Intuitive talk about accessibility and the Darwin Information Typing Architecture

“If you’re doing it right, accessibility doesn’t look any different than what you’re doing day to day. You’re just adding accessibility considerations when you author your content.”

– Bob Johnson

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Podcasts

The importance of content governance (podcast)

In episode 96 of The Content Strategy Experts podcast, Elizabeth Patterson and Gretyl Kinsey talk about the importance of content governance.

“An important part of governance is knowing that changes can happen. Keep your documentation in a central place where everybody can get to it and understands how it’s updated. If you don’t, some groups may start creating their own and that can result in unofficial documentation that doesn’t necessarily capture what should be captured.”

–Gretyl Kinsey

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DITA for small teams (podcast)

In episode 93 of The Content Strategy Experts podcast, Gretyl Kinsey and Sarah O’Keefe talk about how to determine whether DITA XML is a good fit for smaller content requirements.

“Scalability or anticipated scale is actually a good reason to implement DITA for a small team.”

–Sarah O’Keefe

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Podcasts

Using text strings and microcontent (podcast, part 2)

In episode 91 of The Content Strategy Experts podcast, Gretyl Kinsey and Simon Bate continue their discussion about using text strings and microcontent. This is part two of a two-part podcast.

“Make sure that their voice is heard. All groups that are using your strings need to have some input or have a way of communicating their needs to the organizations controlling those strings.”

– Simon Bate

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Podcasts

Using text strings and microcontent (podcast, part 1)

In episode 90 of The Content Strategy Experts podcast, Gretyl Kinsey and Simon Bate talk about using text strings and microcontent. This is part one of a two-part podcast.

“They’re starting to get the idea of taxonomy and how important it is for all parts of their business to communicate using the exact same language. If this can be captured and put in one place, then those strings can be available to everybody.”

– Simon Bate

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Podcasts

The misuse of metadata (podcast)

In episode 89 of The Content Strategy Experts podcast, Gretyl Kinsey and Bill Swallow talk about strategies for avoiding the misuse of metadata and DITA XML-based content.

“The more you fine-tune how your content model needs to operate, the easier it’s going to be to move it forward over time. The more you start taking shortcuts and using metadata for purposes other than what it was intended for, the more problems you’re going to have.”

– Bill Swallow

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